Nwabueze David Chidera: youngster aiming to transform family pharmaceutical business into continental attraction

Driven by the vision to bridge the gap in the mid-urban towns, such as the local community, David Chidera is committed to expanding a family business into a thriving community need.

In the heart of Port Harcourt, Rivers State, Nigeria, a family business that has stood the test of time for over five years is now under new stewardship. As a holder of a Bachelor’s degree in Pure and Industrial Chemistry, “I have taken on the responsibility of nurturing this enterprise, inspired by the pressing need for quality hardware and finished products in mid-urban towns”. Chidera explained to The National Post.

He highlighted the significant gap in access to essential goods in communities and his vision to transform the family business into a reliable and sustainable supplier of quality products. “This venture not only represents a family legacy but also a commitment to meeting the demands of his community. Operating in a semi-urban area presents both challenges and opportunities.

The current economic climate, characterized by fluctuating purchasing power and limited capital for expansion, has posed significant hurdles for Chidera. However, these challenges have also ignited a determination to innovate and adapt. “Our primary objective is to satisfy our customers’ needs consistently, ensuring that they have access to quality products that enhance their lives ». To achieve this, we are focusing on improving our supply chain and product offerings.

By leveraging his background in chemistry, aims to introduce more specialized products that cater to the unique demands of the local market. Understanding the chemistry behind materials can lead to better quality control and product development, setting them apart from competitors. His mission extends beyond merely serving the local community.

According to the youngster, he has plans of expanding the business to cover other parts of the African continent. “We aspire to expand our business across Africa, positioning ourselves as an intercontinental supply chain for hardware and finished products,” Chidera told The National Post. He said proper mechanisms will be put in place for the target to be attained. “This vision is ambitious but attainable with strategic planning and execution.

We are exploring partnerships with manufacturers and suppliers to enhance our inventory and reduce costs, making our products more accessible to customers.” He further added that he and his collaborators will equally leverage on opportunities provided by social media and other digital platforms to better improve the business. “Moreover, we recognize the importance of digital transformation in today’s business landscape.

Establishing an online presence will not only increase our visibility but also facilitate e-commerce opportunities, allowing us to reach customers far beyond our immediate geographical location. Social media platforms will be utilized to engage with our audience, gather feedback, and create a loyal customer base.

However, while the journey ahead may be fraught with challenges, the potential for growth is immense,” the youngster told The National Post. “With a clear vision and unwavering commitment to customer satisfaction, we are poised to revitalize this family business. Together with his community, he will navigate the complexities of the market and strive toward becoming a leading supplier of hardware and finished products across Africa.

The future is bright, and we are excited to embark on this transformative journey,” concludes Chidera.