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Strengthening online Outreach:  state officials trained to counter digital threats

A recent three-day seminar organized by the National Agency for Information and Communication Technology in Kribi has equipped public administration officials with enhanced skills to promote government actions and combat online misinformation.

A recent week-long capacity building workshop in Kribi has equipped some 38 communications staff from various ministries with enhanced digital communication skills to strengthen the online presence of public administrations. The training, organized by the National Agency for Information and Communication Technology, ANTIC, focused on practical digital skills for better promoting state actions and countering online misinformation.

 During the opening ceremony, ANTIC’s Director General Prof Ebot Ebot Enaw acknowledged that though 95% of public services run websites and social media platforms, many are lacking in content and meaningful digital engagements. The workshop addressed this gap by providing officials with tools to enhance their digital communication strategies.

With internet penetration rates rising from 4.5% in 2010 to over 45.6% in 2025, digital platforms have become essential communication channels. Social media platforms now serve as major interaction spaces, with Cameroon recording more than 5.5 million active users representing 18.5% penetration.

The training seminar implemented practical knowledge for participants to better promote government actions, detect fake news and deepfakes, and develop effective digital communication strategies. These efforts according to officials aim to increase engagement rates on administration communication platforms and foster positive citizen sentiment, following the 2016 directive for implementing a more assertive public communication strategy.

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